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Venue identity and graphic application — Avecnous
- year: 2015
- client: Avecnous
- concpet & design: ROUTE
- space design: twosixtwoseven
© 2018 ROUTE All rights reserved.
Brand identity and package design — Just GOGO mask
- year : 2018
- client : C&CN
- pouch layout : Jemma Kyung
- logo : Yooseob Jeong
- 3D modelling : Yoonha Paick
© 2018 ROUTE All rights reserved.
Brand identity and package design — Just GOGO mask
- year : 2018
- client : C&CN
- pouch layout : Jemma Kyung
- logo : Yooseob Jeong
- 3D modelling : Yoonha Paick
© 2018 ROUTE All rights reserved.
TOSEL International Committee
Character development & workbook design
![](https://static.wixstatic.com/media/eb6798_2f4adf7cffd44760a4621b73b51e2ed4~mv2.jpg/v1/fill/w_300,h_300,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_2f4adf7cffd44760a4621b73b51e2ed4~mv2.jpg)
![](https://static.wixstatic.com/media/eb6798_198eefdb95b04bb28ace05ed85601bce~mv2.png/v1/fill/w_300,h_300,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_198eefdb95b04bb28ace05ed85601bce~mv2.png)
![](https://static.wixstatic.com/media/eb6798_198eefdb95b04bb28ace05ed85601bce~mv2.png/v1/fill/w_300,h_300,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_198eefdb95b04bb28ace05ed85601bce~mv2.png)
![](https://static.wixstatic.com/media/eb6798_2f4adf7cffd44760a4621b73b51e2ed4~mv2.jpg/v1/fill/w_300,h_300,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_2f4adf7cffd44760a4621b73b51e2ed4~mv2.jpg)
![](https://static.wixstatic.com/media/eb6798_198eefdb95b04bb28ace05ed85601bce~mv2.png/v1/fill/w_300,h_300,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_198eefdb95b04bb28ace05ed85601bce~mv2.png)
![](https://static.wixstatic.com/media/eb6798_198eefdb95b04bb28ace05ed85601bce~mv2.png/v1/fill/w_300,h_300,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_198eefdb95b04bb28ace05ed85601bce~mv2.png)
Brand identity and packaging system for mens cosmetic brand — Gentlecode
- year : 2018
- client : C&CN
- concpet & design: Jemma Kyung, Yooseob Jeong
© 2018 ROUTE All rights reserved.
WORK_brand Identity + package design
CLIENT _C&CN
PACKAGE CONCEPT_Jemma | LOGO_yooseob | 3D_yoonha
![gogo_logo.png](https://static.wixstatic.com/media/eb6798_c3f3ee18af994df1b73247f13650aa15~mv2.png/v1/fill/w_478,h_202,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/gogo_logo.png)
WORK_brand Identity + package design
CLIENT _C&CN
PACKAGE CONCEPT_Jemma | LOGO_yooseob | 3D_yoonha
![gogo_logo.png](https://static.wixstatic.com/media/eb6798_c3f3ee18af994df1b73247f13650aa15~mv2.png/v1/fill/w_478,h_202,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/gogo_logo.png)
![gogo_logo.png](https://static.wixstatic.com/media/eb6798_c3f3ee18af994df1b73247f13650aa15~mv2.png/v1/fill/w_478,h_202,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/gogo_logo.png)
WORK_brand Identity + package design
CLIENT _C&CN
PACKAGE CONCEPT_Jemma | LOGO_yooseob | 3D_yoonha
![gogo_logo.png](https://static.wixstatic.com/media/eb6798_c3f3ee18af994df1b73247f13650aa15~mv2.png/v1/fill/w_478,h_202,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/gogo_logo.png)
WORK_brand Identity + package design
CLIENT _C&CN
PACKAGE CONCEPT_Jemma | LOGO_yooseob | 3D_yoonha
![](https://static.wixstatic.com/media/eb6798_137cec4062084ecf9d188743cddc58a3~mv2.jpg/v1/fill/w_460,h_119,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_137cec4062084ecf9d188743cddc58a3~mv2.jpg)
![](https://static.wixstatic.com/media/eb6798_137cec4062084ecf9d188743cddc58a3~mv2.jpg/v1/fill/w_460,h_119,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_137cec4062084ecf9d188743cddc58a3~mv2.jpg)
![](https://static.wixstatic.com/media/eb6798_137cec4062084ecf9d188743cddc58a3~mv2.jpg/v1/fill/w_460,h_119,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_137cec4062084ecf9d188743cddc58a3~mv2.jpg)
Work Brand Identity + Package Design
Client JDHL (HK)
Lead Designer Jemma Kyung
Work Brand Identity + Package Design
Client JDHL (HK)
Lead Designer Jemma Kyung
Work Brand Identity + Package Design
Client JDHL (HK)
Lead Designer Jemma Kyung
Works of art (CHARACTER + ILLUSTRATION) focus on a single character to define not only. the look of the character, but his disposition and nature as well.
![](https://static.wixstatic.com/media/eb6798_72b93940e8694f6eafb0d4a09e26efc3~mv2.png/v1/fill/w_170,h_99,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_72b93940e8694f6eafb0d4a09e26efc3~mv2.png)
![](https://static.wixstatic.com/media/eb6798_72b93940e8694f6eafb0d4a09e26efc3~mv2.png/v1/fill/w_170,h_99,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_72b93940e8694f6eafb0d4a09e26efc3~mv2.png)
![](https://static.wixstatic.com/media/eb6798_4c575eecc7b3435d828509d8a4cbf2b6~mv2.png/v1/fill/w_980,h_11,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/eb6798_4c575eecc7b3435d828509d8a4cbf2b6~mv2.png)
ROUTE DESIGN STUDIO is a small, independent, Seoul-based creative design studio, founded in 2013. Focusing on branding, story-based characters, and describing our methodology as “fragmented into something whole”, we have worked on projects for a wide variety of brands.
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